Branded mobile apps for coaches, schools & clinics

Turn your program into an app people open every day.

We build iOS and Android apps around your method: daily practice, streaks, progress and reminders in your voice. Fixed price, fixed scope, published under your own App Store account.

Describe your app See our work No calls needed. Free demo within 48 hours of your brief.

Couples program · sample app

Martial arts school · sample app

Health coaching · sample app

Built for anyone who works with clients again and again

Fitness & nutrition coachesPersonal trainersYoga, pilates & barre studiosGyms & CrossFit boxesMartial arts schoolsDance & music schoolsSports clubs & academiesKids' activities & campsTutoring & language schoolsOnline courses & communitiesLife & business coachesRelationship & marriage programsChurches & ministriesTherapists & counselorsDental & orthodontic clinicsMed spas & aestheticsPhysical therapy & chiropracticDietitians & wellness clinicsSalons, spas & beautyPet trainers & groomersClubs & membership organizationsSmall businesses with loyal customers

Our work.

Two very different apps from the same building blocks: a daily app for couples and a patient portal for a clinic.

Consumer appiOS · Android · WebComing to the App Store

Axolove

Our own app for couples. Two partners raise one virtual pet by doing small things for each other every day.

  • Shared daily tasks, streaks and levels
  • Swipe-to-match for movies, recipes and dates
  • Couple games with answers that open when both reply
  • AI chat, subscriptions, 9 languages
Axolove home screen: the couple's pet with a 23-day streak and level 6
Axolove movie match: swipe cards for shows both partners want to watch
Axolove couple quiz result card: Cozy Homebodies
HealthcarePatient · doctor · adminPilot prototype

Patient portal for a dental implant clinic

A clinic in your pocket: patients see their visits, treatment plan and doctor's instructions; the team sends aftercare notes in two minutes and sees who is due back.

  • Confirm or reschedule a visit in one tap
  • Treatment plan by stages, tooth chart, X-rays
  • Aftercare notes from a template with a QR code
  • "Who to bring back": overdue cleanings and unbooked plans

Everything your clients need to keep showing up.

We start from tested building blocks, so you get a polished app in weeks, shaped around your method instead of a generic template.

Daily practice

Today's task, lesson or check-in, one tap from the home screen.

Streaks & levels

Belts, stages, levels or badges that make progress visible.

Reminders in your voice

Push notifications at the right time, written the way you talk.

Partners & groups

Shared streaks for couples, cohorts, families or teams.

Progress & check-ins

Weekly goals, photos and journals you and your client both see.

AI assistant

Optional helper that answers only from your own material.

Memberships

Subscriptions and perks, or a link to the billing you already use.

Admin panel

Update programs, challenges and tips yourself, no developer needed.

Picture a feature that isn't on this list?

Tell us what you see for your clients. A prayer journal, tournament sign-ups, a practice metronome, aftercare by day: we build features to your spec and show them in your demo.

Add it to your brief

Own your app instead of renting one.

Most course, booking and coaching platforms charge every month for a branded app, and it mostly handles logins and schedules.

Typical platform app add-onKitewell app
Cost$100–600 a month, every monthOne fixed price, support optional
Daily habit featuresRarely: built for logins and bookingBuilt around your daily practice
Your brandShared design with every other customerYour name, colors and voice throughout
App Store listingOften under the platform's accountUnder your own developer account
Your toolsSwitch to their systemWorks with the booking, course or billing tools you use

Platform prices vary by plan and change over time; ranges are typical published prices for branded-app add-ons as of 2026.

From your brief to the App Store.

No sales calls. You describe what you need in writing, and everything we agree on is in writing too.

Step 1

Send your brief

Tell us about your program, who your clients are, what they should do in the app every day and which features you picture. Five minutes with the form below.

Free
Step 2

Scope and demo

We reply with any questions, a fixed scope and price, and a clickable demo with your brand and your content to tap through on your phone.

Demo within 48 hours · free
Step 3

We build it

Fixed scope and price in writing. Payments in three milestones: 50% to start, 30% at a working version, 20% at handover.

Usually 4–6 weeks
Step 4

Launch & care

We prepare and submit the app under your account, then hand over everything. Ongoing updates are optional.

Store review times vary

Simple, fixed prices.

You know the full cost before we start. Changes outside the agreed scope are quoted separately, never added silently.

Starter

$8,900

For a first version of one core program.

  • One main flow: daily habits, lessons or check-ins
  • Your branding and content
  • Progress tracking
  • One platform (iOS or Android)
Most popular

Growth

$14,900

For programs that want an everyday habit loop.

  • iOS and Android
  • Challenges, streaks and achievements
  • Push reminders in your voice
  • Admin panel for your content
  • Usage analytics

Premium

$24,900 +

For bigger apps and deeper integrations.

  • Everything in Growth
  • Integrations with your existing tools
  • Custom features to your spec
  • Web dashboard for your team

Founding client pricing

Our first three clients get Starter for $6,900, Growth for $9,700 and Premium from $16,000, in exchange for a short review and permission to show the app in our work.

Claim a founding spot
Optional care plan, $199–299/monthUpdates, fixes and new iOS/Android versions. Not required: your app keeps working without it, and you can stop any time.
Paid at cost by youApple and Google developer fees, hosting and any paid third-party services.

A small studio. You talk to the people who build.

We're a small team that has built a full consumer app from scratch: shared daily habits, subscriptions, an AI assistant and nine languages.

We take on a few projects at a time, so the people who read your brief are the people building your app.

48hfrom your brief to a clickable demo with your brand
4–6 wktypical build for a Growth app after the contract is signed
100%yours: your App Store account, your brand, your data

Questions people ask.

Do we need to get on a call?

No. Everything starts from your written brief, and questions go back and forth by email. If you prefer to talk, we're happy to, but it's never required.

Do I need my own Apple and Google developer accounts?

Yes. The app is published under your accounts, so you own the listing and the relationship with your users. We help you set them up and get limited access to submit builds for you. Apple charges $99 a year and Google a one-time $25.

Who owns the app?

You own your brand, your content and your users' data. The contract spells out your rights to the finished app. Our general building blocks stay ours, which is part of why the price is fixed and the build is fast.

Can it work with the tools I already use?

Usually, yes. We connect to common booking, course and billing tools, or link out to them, so you don't have to move your business to a new system.

Can you guarantee App Store approval?

No one can. We build to Apple's and Google's guidelines, test before submitting and handle reviewer questions, but the final decision and review time are theirs.

Do you work with clinics and health data?

We build apps for clinics that don't store patients' medical records: loyalty and memberships, appointment reminders, general aftercare guides, education content. We don't take on apps that need HIPAA compliance or other regulated data handling, so if your app must store diagnoses, treatment history or medical photos, we're not the right fit.

What happens after launch?

You get the documentation and access to everything. The care plan ($199–299 a month) is optional: the app keeps working without it. If you want us to keep it updated for new iOS and Android versions, it comes with an agreed list of work and you can cancel any time.

Describe your app. See it before you decide.

The more specific your brief, the closer the demo. We'll reply within one business day with questions or a fixed scope and price, and send a clickable demo within 48 hours.

No calls required.

Or write to us [email protected]

By sending this form you agree to our Privacy Policy. We use your details only to reply to you.